The approach in our content marketing strategies
Casper aims at presenting quality content marketing strategies for your brands. Our team of experts invents out-of-the-box ideas to make your website stand out.
Set your mission
Your mission statement should emphasize the unique assistance that your target audience will receive on engaging with your business.
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Establish your KPI
Set key performance indicators(KPI) for your content marketing strategy to keep track of targets to achieve in terms of revenue, SEO, traffic, etc.
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Know your audience
Proper demographic data collection, customer feedback, and buyer persona creations can help you to assess the wants and don't wants of your target audience and pitch in your content judiciously.
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Assess your content position
A content audit will help you understand how much the existing content is contributing to your success and what are the necessary tweaks required for increasing your sales.
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Figure out the best content channels
Content analysis can give an insight into the social media channels that your audience is engaged in.
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Decide on content types
The content displayed on your main site along with blogs, webinars, checklists, worksheets, etc is crucial for gaining more lead generation
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Create content
Our efficient team of content marketers delivers effective and unique content on time through proper research and analysis of your business requirements.
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Measure results
Marketing and distribution of content are handled with utmost importance and precision, results are closely monitored and required updates are implemented.
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- Attract more prospects
- Convert more leads
- Close more sales
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- Set your mission
- Establish your KPI
- Know your audience
- Assess your content position
- Figure out the best content channels
- Decide on content types
- Create content
- Measure results
We facilitate proper analysis and implementation of multiple marketing, strategies to increase the website traffic. We only use the best options like blogging, email marketing, SEO, PPC campaigns and social media.
We capture the attention of website visitors through various irresistible plans of action and convert them to potential leads. Our plans of action include ebooks, vlogs, blog webinars,etc.
More the leads, the better the sales. Our strategy focuses on delegating your sales team with better tools to close more sales.
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Your mission statement should emphasize the unique assistance that your target audience will receive on engaging with your business.
Set key performance indicators(KPI) for your content marketing strategy to keep track of targets to achieve in terms of revenue, SEO, traffic, etc.
Proper demographic data collection, customer feedback, and buyer persona creations can help you to assess the wants and don't wants of your target audience and pitch in your content judiciously.
A content audit will help you understand how much the existing content is contributing to your success and what are the necessary tweaks required for increasing your sales.
Content analysis can give an insight into the social media channels that your audience is engaged in.
The content displayed on your main site along with blogs, webinars, checklists, worksheets, etc is crucial for gaining more lead generation.
Our efficient team of content marketers delivers effective and unique content on time through proper research and analysis of your business requirements.
Marketing and distribution of content are handled with utmost importance and precision, results are closely monitored and required updates are implemented.
